The first Echo came out in late 2014 as a Prime member exclusive, but in the four short years since, Amazon has developed dozens of different smart home products that revolve around the speaker and voice assistant format. Today, thousands of products integrate with the company’s Alexa platform to make use of its voice search and query capabilities. Just as it once foresaw e-commerce, streaming, and cloud computing as the future of the internet, Amazon saw AI as not just something that could live within the smartphone — as Apple established with Siri and Google with its Assistant — but also in the home.

Shelfari was a social cataloging website for books. Shelfari users built virtual bookshelves of the titles which they owned or had read and they could rate, review, tag and discuss their books. Users could also create groups that other members could join, create discussions and talk about books, or other topics. Recommendations could be sent to friends on the site for what books to read. Amazon bought the company in August 2008.[100] Shelfari continued to function as an independent book social network within the Amazon until January 2016, when Amazon announced that it would be merging Shelfari with Goodreads and closing down Shelfari.[102][103]
"Search Inside the Book" is a feature which allows customers to search for keywords in the full text of many books in the catalog.[126][127] The feature started with 120,000 titles (or 33 million pages of text) on October 23, 2003.[128] There are about 300,000 books in the program. Amazon has cooperated with around 130 publishers to allow users to perform these searches.[citation needed]
Amazon has attracted widespread criticism for poor working conditions by both current employees, who refer to themselves as Amazonians,[178] and former employees,[179][180] as well as the media and politicians. In 2011, it was publicized that at the Breinigsville, Pennsylvania warehouse, workers had to carry out work in 100 °F (38 °C) heat, resulting in employees becoming extremely uncomfortable and suffering from dehydration and collapse. Loading-bay doors were not opened to allow in fresh air, due to the company's concerns over theft.[181] Amazon's initial response was to pay for an ambulance to sit outside on call to cart away overheated employees.[181] The company eventually installed air conditioning at the warehouse.[182]
In March 2015, it was reported in The Verge that Amazon will be removing non-compete clauses of 18 months in length from its US employment contracts for hourly-paid workers, after criticism that it was acting unreasonably in preventing such employees from finding other work. Even short-term temporary workers have to sign contracts that prohibit them from working at any company where they would "directly or indirectly" support any good or service that competes with those they helped support at Amazon, for 18 months after leaving Amazon, even if they are fired or made redundant.[190][191]

The company was founded as a result of what Jeff Bezos called his "regret minimization framework," which described his efforts to fend off any regrets for not participating sooner in the Internet business boom during that time.[19] In 1994, Bezos left his employment as vice-president of D. E. Shaw & Co., a Wall Street firm, and moved to Seattle, Washington, where he began to work on a business plan[20] for what would become Amazon.com.
In addition to strict acceptance to be sold by As Seen On TV Incorporated, Telebrands and other distributers, the most successful products have almost always served to provide a solution to a common problem - and this has inspired inventors worldwide to share their creations and push the industry. The industry leaders have always been smart when it comes to marketing, and have recently started making more of a transition towards ecommerce – using micro websites to push their products, and making good use of affiliate programs. Infomercials now support awareness in addition to creating it.
×