On July 5, 1994, Bezos initially incorporated the company in Washington State with the name Cadabra, Inc. He later changed the name to Amazon.com, Inc. a few months later, after a lawyer misheard its original name as "cadaver". In September 1994, Bezos purchased the URL Relentless.com and briefly considered naming his online store Relentless, but friends told him the name sounded a bit sinister. The domain is still owned by Bezos and still redirects to the retailer.
At first I thought, why do I need amazon on my tv? But then, I thought, of course I need amazon on my tv! It’s actually pretty handy, and I’m not talking about just ordering shows or movies. If you just want to look at something quickly, there’s no need to fire up the computer or tablet or look for your phone (which I can never find quickly). If you want to show someone a product, poof, it’s on the tv which is so much easier to look at than my tiny phone screen! Also, if you use your alexa voice control, it’s all hand free. Admittedly, mine often has to be told a couple of times and the transition isn’t seemless by any means, but in all, it works out pretty well when I remember it’s available!
The infomercial industry is huge and is worth a staggering $250 billion as of 2015. It all started back in the late 40’s and early 50’s when major sponsors of serial television programs were soap manufacturers (i.e. Proctor & Gamble, Lever Brothers and Colgate-Palmolive), which is how “soap operas” got their name. There is some controversy although the first infomercial is thought to have been for a blender either made by VitaMix or Waring Blenders and aired in 1949 or 1950. Time limits for commercials were imposed by the Federal Communications Commission (FCC) not too long after this which halted the growth of infomercials until 1984 when those limits were removed.